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Oliver Buchannon
Melaina Vinski

A behavioural science kid looking to spread the love.


Briefing 14: Can framing-based strategies ease the burden of inflationary price rises?

Briefing 14: Can framing-based strategies ease the burden of inflationary price rises?

Perceptions are the name of the game when handling inflation-based price changes, so frame your increases wisely.

Sep 16, 2024

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3 min read

Briefing 13: Is it time that we embrace the mess?

Briefing 13: Is it time that we embrace the mess?

A brief (but important!) lecture by Rory Sutherland on innovation, change, and embracing the new.

Sep 2, 2024

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2 min read

Briefing 12: Can behavioural models be moulded to enhance your predictive power?

Briefing 12: Can behavioural models be moulded to enhance your predictive power?

Leveraging existing behavioural models can establish a foundational structure on which to engineer your data, test your assumptions, and fine tune your strategy.

Aug 26, 2024

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4 min read

Briefing 11: Can you enhance ROI predictibility of strategic initiatives with behavioural models?

Briefing 11: Can you enhance ROI predictibility of strategic initiatives with behavioural models?

Acquaint yourself with the Theory of Planned Behaviour to strengthen your assumptions, ground your thinking, and calibrate your forecasts.

Aug 19, 2024

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3 min read

Briefing 10: Can contextual cues keep your mind wise to the judgement of others?

Briefing 10: Can contextual cues keep your mind wise to the judgement of others?

Keep attribution errors at bay by gathering perspectives and weaving constraint transparency into your experience design.

Aug 12, 2024

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4 min read

Briefing 09: Can water balance your mood and boost your mind?

Briefing 09: Can water balance your mood and boost your mind?

Mitigate the impairements from dehydration with a morning glass of the good stuff.

Aug 5, 2024

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3 min read

Briefing 08: Can you protect your mind against rigidity during stress?

Briefing 08: Can you protect your mind against rigidity during stress?

Take a breath and preserve your problem solving skills during times of high stress.

Jul 29, 2024

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4 min read

Briefing 07: Can carrots improve forecasting accuracy?

Briefing 07: Can carrots improve forecasting accuracy?

Incentivising the right behaviours can tackle the planning fallacy and boost goal-oriented productivity.

Jul 22, 2024

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4 min read

Briefing 06: Can deadlines protect against strategic planning errors?

Briefing 06: Can deadlines protect against strategic planning errors?

Tackle the planning fallacy to boost goal-oriented productivity and ease project stress.

Jul 15, 2024

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5 min read

Briefing 05: Can better data help us close the expectation gap?

Briefing 05: Can better data help us close the expectation gap?

Accounting for the intention-action gap can help mitigate miscalculations in risk, boost ROI forecast accuracy, and assist transformational planning activities.

Jul 9, 2024

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3 min read

Briefing 04: Can our future self be our guide?

Briefing 04: Can our future self be our guide?

Engage with your future self to make better decisions, today.

Jul 1, 2024

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4 min read

Briefing 03: Can framing influence conflict resolution, too?

Briefing 03: Can framing influence conflict resolution, too?

Divergent ways people 'frame' an issue can be the root cause of your inability to agree.

Jun 24, 2024

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3 min read

Briefing 02: Are we focusing on the wrong aspect of behaviour?

Briefing 02: Are we focusing on the wrong aspect of behaviour?

Translate your strategic ambitions into behavioural attitudes to boost your change potential.

Jun 17, 2024

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3 min read

Briefing 01: Are your teams plauged by decision fatigue?

Briefing 01: Are your teams plauged by decision fatigue?

How to avoid the slump and stick to the strategy.

Jun 10, 2024

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3 min read

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